Involve the team--it's a win-win.
We regularly meet with our clients and try to encourage the inclusion of team members and a sharing of ideas. In senior housing, the sales counselors are often the point of first contact and their rapport skills with customers are vital to the sale.
In a recent team meeting it was the sales counselors who shared their insights into what customers find of interest that we could spin for writing press releases.
Their enthusiasm for the community was so evident. They believe their community was better than the competition and would happily tell you why.
I heard great stuff. The stuff that makes deals and that reassures families.
I asked if they had renovation plans and was told "they renovate every day". When every apartment is vacated it receives a full update with new appliances, carpeting and paint. If bathroom tiles are needed, flooring is replaced as well.
This particular community always sparkles--from the minute you arrive.
You don't hear excuses, we are getting around to it or it's not in the budget.
When employee and resident parking became a problem--too many cars and not enough parking spots--management found off site parking for employees and provides a shuttle. Not ideal but residents and families are much happier.
This community puts its residents first and all employees buy into this.
Involve your team...it's important to see the community through their eyes.
We regularly meet with our clients and try to encourage the inclusion of team members and a sharing of ideas. In senior housing, the sales counselors are often the point of first contact and their rapport skills with customers are vital to the sale.
In a recent team meeting it was the sales counselors who shared their insights into what customers find of interest that we could spin for writing press releases.
Their enthusiasm for the community was so evident. They believe their community was better than the competition and would happily tell you why.
I heard great stuff. The stuff that makes deals and that reassures families.
I asked if they had renovation plans and was told "they renovate every day". When every apartment is vacated it receives a full update with new appliances, carpeting and paint. If bathroom tiles are needed, flooring is replaced as well.
This particular community always sparkles--from the minute you arrive.
You don't hear excuses, we are getting around to it or it's not in the budget.
When employee and resident parking became a problem--too many cars and not enough parking spots--management found off site parking for employees and provides a shuttle. Not ideal but residents and families are much happier.
This community puts its residents first and all employees buy into this.
Involve your team...it's important to see the community through their eyes.
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